During pregnancy, blood volume increases by up to 50%¹, creating an increased need for iron. In fact, the World Health Organisation estimates that 40% of pregnant women have inadequate iron levels², which can cause tiredness, fatigue, lack of energy, and poor concentration. Because of this, iron is one of the most recommended vitamins in pregnancy, by doctors and midwives.


Early intervention is key to maintaining healthy iron levels during pregnancy, as once levels become inadequate, diet alone can be insufficient to rebuild the required iron stores. Research shows that many women do not have sufficient iron in their diet, especially affecting the second and third trimesters.
Many women dread taking iron during pregnancy, as most oral irons are notorious for delivering gastrointestinal side effects such as nausea, constipation, and diarrhoea.
Active Iron is specially formulated to target the natural site of iron absorption in the body, to reduce the likelihood and severity of these side effects.

Active Iron Pregnancy Plus is recommended by 84% of midwives³.

Expert Midwife & Author Marie Louise tells us why she recommends Active Iron throughout pregnancy.

Non-constipating iron for pregnancy.

Active Iron Pregnancy supports iron levels throughout pregnancy and the postpartum period. Active Iron’s non-constipating formula is clinically proven to deliver 2X better absorption of iron sulfate⁴ and is 6X less likely to cause gut irritation⁵. Active Iron is also clinically proven to increase iron stores by 94%, resulting in a significant improvement in resulting energy levels⁵.

Active Iron is also safe to take while breastfeeding, making it the perfect nutrient to support both baby and mum.

The complete solution for mum & baby.

Active Iron Pregnancy Plus is a specially developed, award-winning combination product providing support to mum and baby before, during and after pregnancy.

Active Iron Pregnancy Plus contains 3 components, 25mg Active Iron capsule, a specially formulated multivitamin tablet and a 100% sustainably sourced omega-3 DHA fish oil capsule. 

Alison Desmond shares her experience with Active Iron Pregnancy Plus.


Folic acid in it’s most bioavailable form.

Active Folic provides L-methylfolate, a source of folic acid in a bioavailable form to deliver 3X better absorption compared to standard folic acid⁶.
Folic acid is water soluble and is not stored in the body, so needs to be consumed every day. Folic acid has a role to play in many functions in the body, including supporting immunity and normal blood formation.
Folic acid is also an important nutrient during pregnancy, supporting maternal tissue growth. Active Folic contains the optimal dose of folic acid to help to reduce the risk of your baby developing neural tube defects (NTD) in pregnancy

Trusted by Experts & Loved By Consumers.

Active Iron - AFUA


Using these for postpartum period because I lost a lot of blood during birth which caused me to have inadequate iron levels amongst other things. Feel a lot less fatigued and my GP said my bloods came back looking a lot better. So can only recommend. Easy to swallow and don’t taste horrible. This is a great value pack in my opinion.
Active Iron - LOUISE G


I started taking these in my pregnancy, as I was feeling really fatigued and I had inadequate iron levels. All I can say is what an amazing supplement. I feel so much more energized, and I have experienced zero side effects, for example no constipation or dark stools. Will continue taking these and highly recommend for those looking for an iron supplement in pregnancy or whilst breastfeeding!
Active Iron - SUSAN C


Recommended this by my midwife after telling her about the side effects from the one I had been prescribed (constipation, cramps, nausea) and it’s been a lifesaver. No side effects at all, and I have so much more energy than I did before. On the day I forgot to take it I noticed straight away that I felt a lot more jaded. So happy I heard about it!
¹Soma-Pillay et al, Cardiovasc J Afr. 2016 Mar-Apr; 27(2): 89–94.²Garzon et al, Oman Med J. 2020 Sep; 35(5): e166.³Active Iron / Health Professional Academy survey to heads of midwifery, 2021. ⁴Wang et al. 2017, Acta Haematologica, 138: 223-232. ⁵Ledwidge et al. 2021. Data on file. ⁶Miraglia et al, Minerva Ginecol. 2016 Apr;68(2):99-105.